You know you should post more.
You're not going to, though. Are you?

Squidgy gives your business a dedicated AI content team — built around your brand, not a generic template.

Waitlist closes 30th April. This Beta Cohort starts 1st May.

Sophia
Sophia ● Online
It's Friday. Your socials are sorted for the next 2 weeks. Go enjoy your weekend — I've got this.

Sound familiar?

You need to be more visible online.
Consistency is key.
Your competitors are posting every day.

You know all this. You've heard it a hundred times. But between client work, admin, and actually living your life — it never gets done properly.

What if someone else just... did it?

Not "automated content" (that's how you end up sounding like a robot). Not a social media agency (who has £2k/month for that?). Not another app with a dashboard you'll forget to check.

A teammate. Someone who learns how you talk, drafts posts that sound like you, handles the engagement, and doesn't post anything without your say-so.

Meet Your AI Content Team

They don't generate content. They deep-learn your Brand DNA and execute your strategy

— in your voice, on your schedule.

Sophia

She's not a scheduling app. She's not a slop machine. She's the teammate who:

  • Writes posts in your voice (because she actually learns it)

  • Engages with your audience so they don't feel ignored

  • Keeps your profiles consistent without you thinking about it

  • Suggests ideas based on what's resonating

  • Only posts what you've approved (you stay in control)

She handles the grind. You make the calls.

Sophia
Sophia
Online

Nula

She's not a copy-paste machine. She's the teammate who:

  • Writes every newsletter in your voice

  • Plans your calendar so you're never scrambling for something to say

  • Keeps your audience warm between sales without you thinking about it

  • Suggests topics based on what your readers actually care about

  • Only sends what you've approved (you stay in control)

She handles the writing. You make the calls.

Blake

He's not a content spinner. He's not an SEO robot. He's the teammate who:

  • Writes in your voice with the depth that actually builds authority

  • Researches what your audience is searching for (and writes it properly)

  • Keeps your blog consistent without you having to think about it

  • Suggests topics based on what will rank and convert

  • Only publishes what you've approved (you stay in control)

He handles the legwork. You make the calls.

Thinking bigger? Got an idea for your own AI agent?

We're opening up our agent builder to a small group of pilot partners.

Already working for real businesses

We're in early beta, so we don't have years of case studies.

What we do have: actual humans using Sophia right now.

"I've posted more in the last 3 weeks than I did in the previous 6 months. And I didn't write any of it. I just spoke to Sophia like I would an employee."

- Beta user, marketing consultant

"She got my voice right by the second draft. I was skeptical, but it genuinely sounds like me. And the visuals are bang-on."

- Beta user, freelance designer

"I finally stopped feeling guilty about Instagram. That alone is worth it."

- Beta user, small agency owner

We're Selecting 75 Founding Partners

This isn't a standard subscription. It's a founding partnership.

We're building Squidgy with a small group of businesses who get early access, locked-in pricing, and a direct line to the team. In return, we want your feedback, your honest opinion, and your results.

The Founding 75 get:

First month completely free

Try the full team, no charge.

50% Lifetime Discount

£99/month instead of £199/month.

Half the standard price, guaranteed for life.

All Three AI Mates from Day One

Sophia, Nula, and Blake, ready to work for you.

Direct Access to the Founders

Shape the product roadmap with your feedback.

This Beta Cohort starts 1st May. Waitlist closes 30th April.

How It Works

Join the waitlist

Drop your name and email. You'll get a confirmation instantly with your leaderboard link.

Play Escape the Admin

Climb the leaderboard throughout April. Share, refer, and compete. The top 75 when the waitlist closes on 30th April become our Founding Partners.

Founding 75 confirmed on 30th April

Leaderboard locks. Your founding spot is secured and you'll hear from us directly.

This Beta Cohort kicks off 1st May

We'll guide you through your Brand DNA session, set up Sophia, Nula, and Blake around your business, and you're live within a week.

Simple Pricing. No Surprises.

EARLY ACCESS

Free

first month

Then £99/month, locked forever

Usually £199/month

  • First month completely free

  • £99/month locked for life

  • Sophia, Nula & Blake from day one

  • Brand DNA setup included

  • Direct access to the founders

  • Shape the product roadmap

75 spots only · Waitlist closes 30th April

STILL NOT SURE?

Frequently Asked Questions

Who is Squidgy built for?

Small and medium business owners who know content matters but don't have the time or budget for a full content team. Agencies managing multiple clients are also a strong fit.

Is this just another ChatGPT wrapper?

No. The Brand DNA layer is what makes it different — Squidgy learns how you specifically communicate and creates content that sounds like you, not like a prompt. Generic AI output is the problem we're solving, not repackaging it.

What is Escape the Admin?

After joining the waitlist you'll get access to our leaderboard game. Share posts, and play the game throughout April to climb the rankings. The top 75 on 30th April become Founding Partners.

Do I need a credit card to join?

No. The first month is completely free. We'll only ask for payment details before June when your free month ends.

What platforms does Sophia cover?

LinkedIn, Instagram, Facebook, and TikTok. More platforms coming.

Do I need any technical knowledge?

None. Squidgy is fully conversation-based — if you can send a message, you can use it. The welcome session in May walks you through everything, and it's simpler than you'd expect.

What happens if I don't make the top 75?

You'll be first in line when we open the next cohort. We'll be in touch before the public launch.

Can I cancel anytime?

Yes. No contracts. The £99/month rate is locked for as long as you stay.

What's the difference between the three mates?

Sophia handles social media, Nula handles your newsletter, and Blake handles your blog. Together they cover your full content output. You can start with one or get all three from day one as a Founding Partner.

75 spots.

First month free. Waitlist closes 30th April.

We're not trying to create hype. We're trying to build something that actually works.

If you're sick of the social media guilt spiral and want someone to just handle it—join the waitlist.

This Beta Cohort starts 1st May. Once the Founding 75 are confirmed, this offer is gone.

No hype. No slop. Just a teammate who's got your back.

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